The New
Fujifilm X-series

A compact and stylish camera packed with features perfect for everyday use

Featuring the beautiful color reproduction and advanced shooting performance found in all X Series cameras, the X-A10 also helps you capture everyday life perfectly thanks to its 180° tilting LCD screen, macro shooting from as close as 7cm, and Super Intelligent Flash that naturally captures backgrounds.

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FEATURES

Compact & Stylish

The compact and lightweight FUJIFILM X-A10 sports a retro design. The use of two Command Dials means you only need a thumb to quickly adjust aperture, shutter speed and exposure settings.

FEATURES

Designed for perfect self-portraits

The screen has a slide-and-tilt mechanism so when it is tilted 180 degrees into "selfie-mode", it can slide out further to ensure the camera body doesn't block the view.

FEATURES

Macro Photography

The wide-angle end of the XC16-50mm II kit lens provides a minimum working distance of approx. 7cm from lens surface. The Auto Macro function automatically switches the camera to the Macro mode for quick focusing.


FEATURES


On-the-spot instax printing!

You can easily send photos directly to the instax SHARE Smartphone Printer SP-2 for great quality prints of their family, friends, pets and more. Additionally, portrait images are produced with a pleasant out-of-focus background for amazing one-of-a-kind instant prints – perfect for home décor.

FEATURES

Wireless Communication

Share every moment via email and SNS with easy wireless transfer to your smartphone. For easy wireless transfer of photos to your smartphone or tablet just download the free dedicated "FUJIFILM Camera Remote" application to your device.


FEATURES

Focus with a Touch with the new smart application - FUJIFILM Camera Remote.

With the new dedicated "FUJIFILM Camera Remote" application, you can focus and trigger the camera release from your smartphone or tablet. The app not only lets you adjust focus, but also control settings like shutter speed, aperture, exposure compensation and ISO sensitivity.


FEATURES

Outstanding image quality, made possible by the newly-developed 16.3 megapixel image sensor

The FUJIFILM X-A10 combines a 16.3 megapixel APS-C sensor with the image processing engine that achieves Fujifilm's excellent photo quality.


FEATURES


Advanced Filters. Artistic photography made fun and simple.

The Advanced Filters help you easily produce creative effects. A total of ten Advanced Filters are available, including the new "Fisheye" and "Cross Screen" as well as Toy Camera, Miniature, Dynamic Tone, Pop Color, Soft Focus, High Key, Low Key and Partial Color.


FEATURES



Super Intelligent Flash

The built-in pop-up flash supports the Super Intelligent Flash system that accurately controls light output according to individual scenes. When shooting indoor portraits in low-light, small items or food, the flash system reduces highlight clipping to produce images exactly as your eyes see them. Natural colors and brightness are also achieved when shooting backlit scenes or photographing a person under intense sunlight that casts strong shadows on the face.

FEATURES


Full HD video recording

Press the dedicated Video Recording button on the rear to easily start recording full HD (1080/30p, 25p, 24p) video.

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